Tips to Help You Make the Most of Your Passion

Are you are passionate about football, fast cars, cooking, shopping, eating out, fashion, outer space, aliens or ancient Egypt? Do you know that there are more ways than one to express that passion? Why limit yourself and follow the trend that has been set before you. Do you know that every idea you birth will have its own unique twist? Why you may ask? Because you are unique and you are bound to put your unique twist on everything you do, which makes the outcome extra special.

1272912_padlock_of_the_love 195617So what can you do with your passion once you discover it?

If you are still digging to find yours then you should get the “How to Unlock the Potential of Your Passion Audio Workshop and Worksheets” Listen and read this first so you can have a clear understanding of what your passion is and how to maximise it.

Your passion can have as many expressions as you allow it, as long as you are brave and bold enough to let it shine. Be careful of overwhelm though because once you allow your imagination to go for a stroll, you can be guaranteed that it will grab a shopping trolley and pile it high with ideas.  Check out my post 8 Questions to ask your business idea to help you weed through your pile of ideas.

So let us look at what you can do with your passion:

  1. Write About It – if you love fashion for example and you do not want to trade in it, you can write about the subject and get as much kick as if you are wearing or selling it.
  2. Teach It – some people just love to impart knowledge to others. This can be your niche, and another way to express your passion.
  3. Make It – can you make life easier for a particular demographic by developing a new product or service? They might just be waiting for what you can bring to the table.
  4. Sell It – do you want others to enjoy your passion? If access to your passion is limited, you can become the middleman between that passion and others that share your enthusiasm.
  5. Share It – if you have got a great network of friends and are good in gathering people together, why don’t you create a group to share your passion with.
  6. Advice It – I am passionate about people maximising their passion and turning them into great business ideas.  Are you that way inclined about a subject matter? Then might be your way of expressing your passion too.
  7. Invest In It – investment is another good way to get involved in what you enjoy. You do not have to start the business but you can be a part of it by investing in the concept financially or in other ways – just like football club owners!
  8. Combine It – you do not have to express your passion in just one way; you can combine sharing your passion with writing about it or advice on it etc. Whatever you choose to do, do not let it lie fallow and grow weeds.

Medium-Size-Ebook-JPGThere are so many ways you can express your passion but these are just a few to get you started.  If you are a firm believer like me that your passion has purpose i.e. to add value to your life and the lives of others, then you will be uncomfortable sitting on probably “the next best thing”.  Need help; start listing where your passion fits in the list above. Then get the Audio workshop and worksheets on How to Maximise the Potential of your Passion and give your passion a chance to bloom.

Has this post got your brain juices flowing?  Comment below or send me an email at ask@businessfirststeps.co.uk.  I will love to know your point of view.

I wish you good success.

Temi Koleowo.

Business First Steps – Turning Passion into Profit with Purpose.

8 Questions to ask your Business Idea

Its official…2013 is the year of the entrepreneur. If no one else is declaring it, I am. I meet so many people courtesy of my job who are no longer satisfied with just answering to their line manager or following a strict job description. More people want to express themselves doing what they love and enjoy.

So if you are thinking of taking a step towards maximizing your passion or start a business. I have got a few questions you should ask your idea?

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 1. Does your product or service add value?
More people can now see beyond a good idea. If you want to compete with others in the marketplace, then you will need more than nice packaging and a good website. Your product or service should add value to the lives of your target market and readily make a difference once they make a purchase.

 2. Who will buy your product or service?
I made this mistake a few times when I started out in business. As soon as I thought of a good idea, I plunged it right on my website. When people did not buy the service, I got a hump. What I failed to see then was that a good business idea in my eye won’t translate to sales if my target market don’t need it. Take time to discover your target market and their needs. Then develop products and services that meet their specific needs – you will have a better chance of making a sale.

 3. Is your industry a saturated market?
If you are considering a product or service in a highly saturated market, you should be ready to fight to survive. You will also need more that a Unique Selling Point as you can be sure as day that as soon as you launch your idea, someone is going to be on your heel. So analyse your product’s benefits in-depth and find specific and unusual ways to make it stand out.

4. Is there a rise or decline in demand for your product or service?
Is there really any point in bringing to the market a product that is on the decline? If your idea has been waiting on the back burner for many years, is now the time to finally ‘Bring it to Life’? I believe in passion but passion and good business sense go hand in hand. You might need to go back to the drawing board and redesign or redefine your products or services.

5. How will technology advancement or other factors affect your business?
Sadly many businesses have gone into administration recently, I am sure they tried to move with the times but some are not just fast-paced enough to catch up. With the speed of technology development nowadays, the adage “you snooze, you lose” is so appropriate. How long can your products/services last on the market before something new comes along? What are your plans to keep up demands for products or services? Good questions to ask yourself if you are considering a long-term business.

6. Is there room for development or modification to meet new demands?
If you are designing a product or service, you should factor in room for improvement. In five years time, what modifications can you add to your products or what further benefits can your services provide? Have you got another version/better specification model to follow? It is important that you design your products/services with the future in mind so you can keep supplying those who need what you offer.

 7. What are the established businesses in your proposed market doing?
Carry out some research to find out what the big players in your industry have got up their sleeves. What is their next business step, what products do they have in the pipeline? Preempt their next moves and brainstorm their ideas to see if they can give birth to new ideas for your business?

This is totally random but I love this post on Entrepreneur.com ‘The secret of what makes a product go viral’ 

 8. How do you see your product or service developing in the next five years?
Even though most business owners would say they have a five-year plan, the plan can only be at the very best – a plan. If all the variables remain constant, maybe then maybe we can achieve our five years goals. You should always consider various options for your business development at any given time including an exit strategy.

Maybe now is the time to get your business idea or product development off the back-burner and start taking actions to bring it to market. But before you sign the office lease, send out the new product flyers and order the equipment, in-depth market research can never go amiss before a start-up/new development. Consider your options, analyse your answers, if you need to change your game plan, by all means do that but do not stand on the sideline and watch the world go by.

Get a bit of the action! The world is waiting for your business idea to blossom.

Need help discovering your passion, developing your idea, setting up your own business or brainstorming roadblocks in your existing business? Then contact me and let’s explore your options together.

I wish you good success.
Temi Koleowo

The Potential of Your Passion

“Begin to free yourself at once by doing all that is possible with the means you have, and as you proceed in this spirit the way will open for you to do more.” Robert Collier

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When we seek to discover the potential of our passion, it means we stop thinking of just ourselves. It is no longer business as usual. Our focus stops being about self, it is now what we can do to help others and make a difference.  Don’t misconstrue this, not everyone needs a handout from us. Some people just need motivation to help find and fix their own part of the jigsaw puzzle of life. Whilst some just need the answers/solutions in us for the questions/problems in them.

There are people out there whose destiny is linked to ours in ways we just can’t fathom. I love Kevin Bacon’s EE Ad which shows interlinks between so many people.  Check out the Ad hereThat is the way the universe is made, someone somewhere is linked to you by virtue of what is on the inside of you.

My only concern is as long as that talent, passion, knowledge, experience, or skill is locked up in us, there is very little possibility of being able to reach the person who needs us.  But of course someone else will step up to do the job if we lose our place in the queue.

Why lose the opportunity to be the game changer when the ingredients are already there? 

The dynamics of the world is changing; many are becoming lovers of self. For the sake of the next generation, we need to stand up and be counted as those who refuse to sell out to a selfish world. Rather choose to use your gifts and talents to provide the solution or answer that makes a difference and puts a smile on someone else’s face.  You never know how far the effect of that feel-good factor can go.

You need knowledge backed with persistent action to unlock the power and the potential of the passion within you.

Click the link to join my online workshop on the 12th of March 2013 12:00 noon and discover how to unlock those precious gems within you.

I wish you good success.

Temi Koleowo

Business First Steps – personalised and practical Business Set-up and Start-up

Products or Services Development Tip 1

They say ideas are a dime a dozen but how do you get that idea that is bound to create a storm in the market place.  Understandably, you want to follow your passion and create a business you can run whilst also having some fun.  Let’s be honest if you follow your passion and your bills never get paid, it is a matter of time before you pack it in.  I am a firm believer of maximising passion to make a living but in the same light you have to ensure there is a demand for what you want to offer.

So what are the things you can do to check if your product or service idea is a viable one?  The following tips can help you develop an idea around your passion:

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What Group of People Engage and Interest You?

This thought might never have occurred to you, but we are all more comfortable with certain groups of people than others. Some love being around mothers, students, football enthusiasts, foodies, professionals, women, men or techy people.   The people you like to hang out with and things that interest you might be an indication of who you can be selling your products or services to.

Facebook Founder

Take for instance the story of Facebook founder Mark Elliot Zuckerberg.  He launched Facebook from his dormitory room. With the help of friends, he took Facebook to other campuses nationwide and soon after moved to Palo Alto, California. By 2007, Facebook had made him a billionaire at the age of 23. By 2010, Facebook had an estimated 500 million users worldwide and reached 1 billion in 2012.  Wikipedia 2013.

That is a simple indication of how the people you hang out with can become your target market.  So get those magnifying glass and look at them closely.

My Mini Story

There are many people with similar stories who built their businesses based on the needs of people around them.  Due to my analytical ability, my family and close friends used to approach me when they are contemplating a business decision – initially I wasn’t sure why.   After many years of writing business plans for free, it dawned on me that I can actually make a living doing this albeit in a professional way.  My first few customers were my family and friends and I am grateful for their trust in me.  Now that my company accommodates people from all walks of life, it is amazing to think that this was something that was always a part of me.

Taking the First Step

So if you want to start a business on a part time, full time or as an additional income to your current career – look closely at the people that interest you.   It could be your work colleagues, your jogging buddy or your lunchtime/church group.  Do not start looking at them on the basis of money but on the basis of meeting their needs.  It is easier to sell to people you know to start off and grow from there.  Study them and start jotting down in a notebook what you think they need that you can provide.

Till Next Time…Don’t Stop the Process of Your Business Start-up.  Keep Moving!

Temi

www.businessfirststeps.co.uk – personalised and practical business set-up and start-up services.

A Business Start-up Poem

To start your own business is like a long test

Never the same scenario because people have their uniqueness

It always starts from an inkling idea then grows

Like a baby it needs incubation, everyone knows

Passion plays a really great part

and will help once your courage starts

You can never ever get too much information

It’s out there so do the necessary collation

Of course there’s those who can help you pass the test

Such as one called Business First Steps

by Lufem Black © 2012

BFS www.businessfirststeps.co.uk

Personalised and Practical Business Start-up Services

Pushing Beyond The ‘If Onlys’

I have had a lot of ‘if only’ moments in my life.   Sometimes those moments stretch into days, then weeks, months and even years.  If only I went to a certain school or a certain college, lived in a certain neighbourhood, had a certain friend or mentor or whoever I needed to influence me to take certain steps in the ‘right direction’.

Then came a time when I had enough of my ‘if only’ moments.  I decided that I had to rid myself of the excuses of not stepping out to do what I wanted to do for so long.  Ok I can’t change the past but I can stop wallowing in self-pity and determine my future.   Even if I had done all those things on my ‘if only’ list, I still have to work hard to make a success of my own life. Who says anything good will come easy, even if we got certain things right from the start.

So in 2009 I decided to bury my ‘if onlys’ and start Business First Steps – doing what I love.  Since I started my business, the ‘if onlys’ are fading into insignificance because God is causing all things to work together for my good, even those things that I thought were accidental.  Yes, I was scared of the unknown when I started but I did it afraid anyway.  A few years down the line and I am still surging forward – sometimes afraid.  In those few years, I have fought some really tough mind battles – the battle to stay or to quit, to fight or to give in to defeat.  Undeniably it takes a lot of courage and other traits to start a business.  It takes even more courage and the ability to win the battles of the mind to keep on doing that business.  If you can stand up to fight and win those battles, then you are surely on the right track to Success Avenue.

So if you want to take a step in the right direction today and start your own business, do what I did in 2009.  Take a moment to consider some of the successful people out there doing what they love every day of their lives. Find out how they started, did they all have an easy start…I don’t think so.   Then think of the small steps you can take to start creating your own pathway to a future with very few ‘if onlys’ in it.

If only you can step out of your comfort zone and act on your plan TODAY, you probably will be writing your own successful start-up story pretty soon.

I really wish you good success.

Temi Koleowo.

Business First Steps… Personalised and Practical Business Start up Services and Support

The Power of your Talent

I am sure most of us have watched British Got Talent. Isn’t it great when you see an unassuming person come on stage, watch people smirk and then everyone stands in awe as they perform their act? In the same way, others come on stage and go on about how good they are, but once they start their act, you wonder what on earth they had to drink before the show. They probably spent the better part of their lives believing they were the next best thing until the BGT judges brought them down to earth.

My Damascene Conversion

Many moons ago, I used to look at many people with envy wishing I had their talents. The better part of my life a few years back was a wish list. I wish I could run; wish I could sing, wish I was a little bit taller and wish I was good at this or that. After I was made redundant from my last job a few years ago, I finally got my ‘Damascene conversion’. I was forced to stop and take notice of MY TALENTS!!! I was pleasantly surprised to discover I had a collection of skills I had disregarded over the years. These were skills that were needed in the market place, skills that could make a difference, skills that could start a business. Well, all that is now water under the bridge as my talents have now become Business First Steps.Tada!!!

Your Personal SWOT Analysis

I come across many people in my job who fail to recognise or act on their peculiar and God-given talents. Some of the categories of people I find are listed below:

  • Some are aware of their talents but don’t do anything about it
  • Some just think what they do is nothing special
  • Some know what they are good at and want to do something with it.
  • Some know how to maximise and magnify whatever they have.

Well I know the things I struggle with (gardening and entertaining guests for starters) and when I see someone else do these tasks with it ease; I can’t help but stand in awe.

A good way to take stock of your talent is to do a personal SWOT analysis on yourself. You may have heard of SWOT analysis used mainly for business plans. The good news is you can also use it to self-diagnose your own strengths and weaknesses, so as to find and fan those innate abilities within you.

Strengths – These are the positive things you can control within yourself such as education, organisation skills, attention to detail, business experience, communication skills, fortitude, ability to see project through, ability to transfer skills to others, ability to teach, listening skills, self-confidence, ability to cook, gardening, parenting skills, good inter-personal skills etc.

Weaknesses – those internal negative things you can control, which can be personal or business traits such as nonchalance, disorganisation, low self esteem, inability to focus, lack of experience in specific field, impatience, inability to finish project etc.

Opportunities – situation within your control that you can take advantage of and maximise. These are opportunities you can identify internally and externally to enable you to develop the skills you need to start a business, fill a career gap in the market, find a novel way of doing things, remodel a system, add to an existing role, product or service etc.

Threats – External conditions that are beyond your control but which you can lessen the impact; these can include shortcomings or limitation in your chosen field.  Other threats could be the negative perception of your skills, industry, business, career, product or service, government legislations affecting your ideas etc.

Step Two

Ask a few family and friends to give their honest opinions of what they consider to be your strengths and weaknesses.  Be prepared for some hard truths as some might have more to say about your weaknesses than you bargained for.  Before I started out in business, I did this exercise too and my family had the opportunity to express themselves (ouch…truth hurts!). I also sought the opinion of a business consultant who was able to help me streamline my ideas and focus on the right ones.

These two exercises should help you identify some of your peculiar talents and what you do next will determine how far you can go with them.  Opportunities present themselves around us every day. Being prepared helps you spot those that fit in with your repertoire. Stop letting these opportunities pass you by whether to start your own business, develop an idea, a social enterprise or advance your career.

If you need help with your SWOT analysis or to identify your passion and turn it into purpose with profit/value, I can help.  Business First Steps provides the tools and services to help you bring your ideas to life.

I wish you good success

Temi Koleowo

Get the eBook Bring Your Business Idea to Life www.businessideabooster.com/