Musing about my business tasks today and the following realities of starting and running a business came to mind. Just what I need to remind myself of my role as a business owner.
The Time Factor
Everyday we are bombarded with the miracle cure for whatever business ailment we may have. Whether it is procrastination, low self-esteem, lack of skills or imagination. There is something out there prescribed to help you get results in an instant. Starting and growing a business takes a lot of time and effort. Stop buying into those lies about the next best thing for your business that could make you an instant £100,000 profit with absolutely no effort on your part. I spent a fair amount of money on some miracle start-up remedies some years back, they got me nowhere. Now I know better – one has to dig deep foundations for a business, so that when it grows it will not topple over. Shallow foundations and quick solutions do not provide lasting results.
However, there are some great products out there that compliment your efforts – those are the ones worth buying. They not only help your business but also make the job of running your business a lot easier to manage.
It’s Your Job
You can hire a consultant, an accountant or even cajole your mum to help. If you want your business to succeed, then you need to do a lot of things yourself. Even if you eventually employ people, you cannot ignore or shy away from your role as the business owner. Yes you can copy systems off the internet or go to numerous seminars and get all fired up, you still have to put what you learn to work. Take ownership of your business idea and push it till it becomes your reality.
The Dark Side
As the main decision maker in your business (if you are not a partnership) you should be ready for the dark and lonely days. The days when the weight of the business decisions will be on your shoulders alone. When people will look to you for answers and to make decisions that will benefit the business. Create the right atmosphere you will need for those dark days; surround yourself with people who can uplift and motivate you to keep moving forward.
Eat the Humble Pie
There is no doubt in my mind that when you start your business you will be humbled. Not everyone will think you have a good idea and not everyone will think you are smart. Be ready for criticism, irate customers, competitors who will steal your ideas, oh! be ready for all sorts. The important point to remember is not to lose the values you hold dear when you face your business struggles.
Commitment
You can’t make a success of any venture if you do not commit to it. You get out of your business what you put into it. If you want it to grow then you have to commit to developing your idea on a daily basis. There is no short cut to business growth, be innovative and prepared for opportunities. Set goals for yourself and commit to achieving them within a given time frame. The more you do this, the better you become and the more tasks you mark off your to-do-list. When you look back in a few years time, you will be amazed how far you have come.
Till next time, I wish you good success
Temi Koleowo.
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